阅读理解Banksviewonlinebankingasapowerful“value-added”tooltoattractandkeepnewcustomerswhilehelpingtoeliminatecostlypaperhandlingortellerinteractionsinanincreasingl

Question

阅读理解

　　Banks view online banking as a powerful “value-added” tool to attract and keep new customers while helping to eliminate costly paper handling or teller interactions in an increasingly competitive banking environment．

　　Today most large national banks many local banks and credit unions offer some form of online banking variously known as PC banking home banking electronic banking or Internet banking．Online banks are sometimes referred to as “brick-to-click” banks both to tell them from “brick-to-mortar” banks that haven’t yet offered online banking as well as from “virtual” banks that have no physical branches or tellers whatsoever．

　　The challenge for the banking industry has been to design this new service channel in such a way that its customers will readily learn to use and trust it．Most of the large banks can now offer fully safe fully functional online banking for free or for a small cost．As more banks succeed online and more customers use their sites fully functional online banking will likely become as common place as automatic teller machines(ATM)．

　　Online banking has a lot of advantages．Unlike your corner bank online banking sites never close; they’re at hand 24 hours a day seven days a week and they’re a mouse click away．If you’re out of state or even out of the country when a money problem appears you can log on instantly to your online bank and take care of business．Online bank sites generally carry out and confirm deals at or quicker than ATM processing speeds．Many online banking sites now offer fashionable tools to help you manage all of your valuable items more effectively．

(1)

The word “eliminate” in the first paragraph probably means “________”．
[　　]
A．	keep
B．	remove
C．	reduce
D．	improve

(2)

What is the challenge for the banking industry according to the text?
[　　]
A．	To make online banking attractive．
B．	To open new services all over the world．
C．	To offer online banking for free．
D．	To take care of business 24 hours a day．

(3)

From the text we can conclude that ________．
[　　]
A．	“brick-to-click” banks are in fact another kind of physical banks
B．	the function of a “brick-to-click” bank is as common as that of an ATM
C．	a “ brick-to-motar” bank is no better than a virtual one
D．	customers can deal with their banking by a mouse click

(4)

What would be the best title for this text?
[　　]
A．	Banking of Various Forms
B．	Improvement of Banking Industry
C．	Development of Online Banking
D．	Functions of the “Brick-to-Click” Bank

Answer 1

答案：1．B;2．A;3．D;4．C;
解析：
(1) 本题为猜测词义题。网上存钱当然就用不着昂贵的paper handling or teller(出纳员)interactions了，所以eliminate的意思是“除去”。 (2) 本题为细节题。根据第三段“The challenge(挑战)for the banking industry has been to design this new service channel in such a way that its customers will readily learn to use and trust it．”可知网上银行努力使人们乐意学习使用它，并信任它，也就是要使它有吸引力。 (3) 本题为推断题。网上银行当然是使用鼠标进行操作了。A项中physical banks是与虚拟的银行相对的；B项的意思是网上银行的功能和ATM一样，原文中的意思是功能齐全的网上银行和ATM一样平凡；C项中no better than的意思是as bad as，原文中得不出这样的结论。 (4) 这篇短文是以说明online 即brick-to-click bank为主的，但不只是说它的功能，还提到了它的优势，它数量的增加，它面临的挑战等，所以C项最合适。