目前在上海,各类大卖场,连锁超市,以及便利店等零售业态已经趋于饱和,竞争非常激烈,已无较大的利润增长空间.如何在对手林立的市场环境中,生存与发展,**超市以其合理的目标市场营销策略

Question

目前在上海,各类大卖场,连锁超市,以及便利店等零售业态已经趋于饱和,竞争非常激烈,已无较大的利润增长空间.如何在对手林立的市场环境中,生存与发展,**超市以其合理的目标市场营销策略,通过一年多的发展,取得了一定的成绩.

Answer 1

At present in Shanghai, each kind greatly sells the field, the chain-like supermarket, as well as retail trade condition and so on convenience store already tended to saturated, the competition was extremely intense, has not had the big profit substantial room for growth. How stands in great numbers in the match in the market environment, the survival and the development, the ** supermarket by its reasonable goal market marketing strategy, through more than year of development, has obtained the certain result.