英语翻译准确把握市场营销的核心概念,正确认识市场营销的重要作用,全面理解现代市场营销观念的内涵,对于搞好市场营销,加强经营管理,提高经济效益具有重要意义.市场营销信息沟通组合

Question

英语翻译
准确把握市场营销的核心概念,正确认识市场营销的重要作用,全面理解现代市场营销观念的内涵,对于搞好市场营销,加强经营管理,提高经济效益具有重要意义.
市场营销信息沟通组合包括四种主要方式：广告、人员推销、公共关系、销售促进.市场营销者必须知道如何使用这四种促销方式,把有关产品的信息传递给目标顾客.
进入新世纪,同类的企业越来越多,单一的传统的营销方式已不能表现出良好的效果.
整合营销是指以消费者为核心重组企业行为和市场行为,综合协调地使用各种形式的传播方式,以统一的目标和统一的传播形象,传播一致产品信息,实现与消费者的双向沟通,迅速树立产品品牌在消费者心目中的地位.
整合营销强调从与消费者沟通的本质意义展开促销与营销活动,主张将广告、公关、直销等各种推广宣传工具有机地组合,以促成消费者最大程度的认识.
因此整合营销真能帮助企业获得成功
关键词：整合营销,管理,经济效应
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Answer 1

Accurately grasp the core concepts of marketing,a correct understanding of the important role of marketing,a comprehensive understanding of modern marketing concept of connotation,for doing a good job in marketing,strengthening management,and improve economic benefits of great significance.
Marketing communication and information portfolio includes four major ways:advertising,marketing personnel,public relations,sales promotion.Marketing must know how to use these four marketing methods put the product information to target customers.
Entering the new century,more and more many similar enterprises,a single traditional marketing approaches have not shown good results.
Integrated Marketing refers to the restructuring of enterprises as the core consumer behavior and market behavior,integrated and coordinated use of various forms of transmission to the goal of reunification and unity of the spread of the image,the dissemination of consistent product information,achieve two-way communication with consumers,quickly establish the brand in the consumer mind status.
Integrated marketing communication with consumers from the emphasis the nature of the meaning of promotional and marketing activity carried out,that would be advertising,public relations,direct marketing and other promotional portfolio organically instrument to facilitate the greatest degree of consumer awareness.
Therefore integrated marketing can really help companies succeed